Tag Archives | Martha Stewart Living Omnimedia

Craft Critique Martha Stewart Show Event

Reported by Simone Collins

Brought to you by The Cricut Cake….

We are packing our bags and heading to NYC this week for a special live tapping of the Martha Stewart Show this Wednesday, March 2nd. This special episode will kick off National Craft Month and feature the new Martha Stewart craft products which will be sold in Michaels stores. This show will air live starting at 9a cst on the Hallmark Channel.

During the show, we will be live blogging every detail right here on our website. Read and follow along as the show airs to read this midwestern girl’s impressions of the whole Martha Stewart experience. And if you can’t tune in because pesky work is getting in the way, just follow along with the live blog feed to feel like you are right there with us!

It is no secret that Martha is a fan of social media. Last January, she featured The Blog Show which included segments about blogging, featured bloggers, and had an audience of only bloggers.     And Martha has a facebook pagewrites her own blog and is a regular tweeter. It just makes us love her even more.

We have had other brushes with the greatness that is Martha Stewart like when Sarah Moore, our Editor- in-Chief, attended the Bloggers Night Out event last August. Or when some of our editors flew traveled to Turks and Caicos last November to report on the Martha Stewart Craft Studio at Beaches Resort. If you love Martha like we do, this is just the cherry on a very delicious, perfectly frosted red velvet cupcake.

And if you weren’t already convinced to tune in to the website on Wednesday, we are also giving away a Martha Stewart Cricut Cake Machine and cartridges (over $500 value) to one lucky reader!

To enter to win, you need to post a comment or question on our site within the live blogger window or in the comments area.
You have from 7a-midnight cst to enter. Winner will be announced on Thursday, March 3rd.

Sign up for this handy reminder and then just tune in right here on the website with live blogging beginning at 8:45a cst.

We will also be hosting our weekly tweet chat on Wednesday afternoon from 1-2p cst, join us at, hashtag #craftchat for a chance to win a Martha Stewart prize! We will be talking all Martha and would love to hear what you think of the show, her products, and see your Martha-esque creations.

Click on the link at the top of the page to visit Craft Critique for comments, giveaways and more!

Craft a Vacation with Martha Stewart!

Craft Critique is leaving on a jet plane, escaping the chill of November and headed for the beaches of the Caribbean!

Martha Stewart Crafts has teamed up with Beaches Resorts to offer 5 exclusive classes for their guests using the Martha Stewart Crafts products we already love!  Of course we couldn’t miss an opportunity to check these classes out for ourselves, so we’re packing up the crew and headed for Turks and Caicos, and you are all coming along!  We will have amazing giveaways all week long, so be sure to check in everyday to see what we have in store for our most faithful readers!

Martha Stewart Editors Hannah Milman and Jodi Levine trained the counselors at the Beaches Resorts in the techniques perfected by the Martha Stewart Crafts Dept. team.  Hannah herself will be joining the Craft Critique staff to craft on the beach.  We are thrilled to be able to bring you a sneak peek of what they have in store for us!

Besides tickling your fancy with summer crafts right at the start of the winter season, we will be showcasing our favorite Martha Stewart Crafts products all week long.  And once again, we will be giving away amazing prizes every day!  So don’t miss out!

Please join us next week and take in a little sunshine, before the cold really sets in and we are all forced into holiday-craft-mode!  We can’t wait to share the white sandy beaches with you!


Click on the link at the top of the page to visit Craft Critique for comments, giveaways and more!

Craft Critique at Martha Stewart Living Omnimedia

I recently had the opportunity to attend an exclusive “Blogger’s Night Out” party at the Martha Stewart Living Offices.  The invitation was offered just days before the event, so it was in a whirlwind that I hopped on a plane to NYC.  
As you know, all crafty women and home makers are required by US law to worship Martha Stewart.  I abide by this law, and was hopeful in my attendance to leave with at least a MSLO napkin, if not a lock of Martha’s hair.  Thank goodness security was present at the event.  Martha’s blond coif would remain unharmed.

Martha Stewart Living Omnimedia Bloggers'  Night Out
Upon arrival we were greeted by the myriad of youthful MSLO staffers, and given our custom name-tags.  In “Martha blue” of course.

Bloggers Liesl Gibson and Andrea Chan check in
My date, and NYC tour guide, Carol Cho from BurdaStyle and took turns posing in the lobby…

While unbeknown to us, Martha Stewart was playing ping-pong in the room down the hall.  Honest to pete!  This was my chance! 

Martha and designer Kevin Sharkey sure look happy.  I’m sure the strategically placed ping pong table wasn’t *just* a well lit photo op.  I am sorry that we didn’t each get a chance to lob the ball a bit with Martha.  Rumor has it she is a well practiced player.  And hello, she just celebrated her 69th birthday!  Who doesn’t want to be like her when they grow up?

Unfortunately the handsome servers had filled our hands with Honeydew Agua Frescas on the way into the party. I mean look, here is Martha standing seemingly ALONE!  But I have a bag (a big heavy overnight bag no less) and this drink, plus my camera and my iPhone… oh, and my bag of business cards…

So this is me, captured looking like a “super-geek-fan”, my plans to meet Martha foiled by the drink tucked under my left armpit.  Where is Nate the Intern when I need him?

Martha Stewart Living Omnimedia Bloggers' Night Out

But the Craft Critique readers need photos right?!?

And I even captured this video for you of Martha speaking at the event… note at about the 3:22 mark when she looks me in the eye and tells me that “real businesses can evolve from your blog”.  Honestly, I got a tad misty.

The rest of the night played out as expected… hobnobbing with Jennifer Koppelman-Hutt and Alexis Stewart from “Whatever Martha” one minute…

Crafting with Hanna Millman of the Crafts Dept. the next!

Attendees milled about, chatting and networking.  It was so fun to meet some of my favorite bloggers, and learn about so many new blogs as well!  You can follow along some of the chatter and read some fun party highlights by following the #marthablogger hashtag on Twitter.

Martha Stewart Living Omnimedia Bloggers' Night Out

Foods and beverages from the latest issue of Everyday Food were served.

Grilled S’mores anyone?

The Agua Frescas that saved Martha from being accosted by yours truly:
Martha Stewart Living Omnimedia Bloggers' Night Out


Bistro Sliders with Pickled Onions.  Delish!
Martha Stewart Living Omnimedia Bloggers' Night Out

Really tasty treats by One Girl Cookies
Martha Stewart Living Omnimedia Bloggers' Night Out

There were these cute passports we got to stamp at each table that featured lists of “must-see”NYC destinations.  Too bad I didn’t have any time to spare!

Martha Stewart Living Omnimedia Bloggers' Night Out

And let’s not forget the crafts!  We were shown how to use the popular Around the Page Punch and Edger Punch.  Craft Critique approved!

Martha Stewart Living Omnimedia Bloggers' Night Out

We love the Martha Stewart Crafts line here at Craft Critique.  Especially recommended are the Glitters, punches and the new Score Board!  You can see a Video of the Score Board we filmed at CHA HERE.

Martha Stewart Living Omnimedia Bloggers' Night Out

The party was a DREAM!  But even more exciting was the personal tour of the MSLO offices we honored to receive the following day.  The offices are spacious and filled with natural light.  We were able (no cameras allowed) to tour the test kitchens and craft areas.  We saw some sneaks of Christmas decor in Hanna’s office; woodland animals, placed on stumps around a tree covered with glittered birds!  Love!

All of the offices are filled with amazing inspiration; floor to ceiling cork-boards covered with magazine clippings, colors and fabric swatches.  It all happens here! We saw people working on TV show edits in one office, just down the hall from the Weddings department, overflowing with dresses!  We even saw Martha’s office (I was not however, allowed to sit in her chair, spin around and squeal “whee”).

I was pleased to note that Martha has an open, glass walled office.  No closed door meetings are happening in there!  Employees at MSLO seemed genuinely thrilled to be working in this amazing environment.  We were told Martha takes a very hands-on approach, and she in in frequent attendance at the office; something that is obvious considering the quality of product her team is able to consistently produce.

My favorite part of the tour was the props room.  All neatly curated, every dish, glass, vase or chair you have ever seen in the pages of Living.  The room was right next to the space where the party was held, which turns out to be their photography studio.  Many of the photos you see in the magazine are shot right there… backdrops and counter tops swapped out from the prop room.  One of my favorite food bloggers, Matt Bites had some terrific photos of the prop room in his event recap.

For more fun event pics, visit the Event Flickr Group.

So in summary, I could have danced all night.  I left feeling inspired and fortunate to have been given this unique opportunity to peek into the wonderful world of Martha. 

Sponsored By

Ellen Hutson LLC… committed to bring you the finest papercrafting products and related product education, including Martha Stewart products.

Click on the link at the top of the page to visit Craft Critique for comments, giveaways and more!